About Mark

A visionary entrepreneur, investor, writer, speaker, and coach, Mark is known for inspiring mission-driven leaders to build businesses that matter. As cofounder and comanaging partner of GroundForce Capital, he guides bold founders to scale companies with purpose and impact.

 

Previously, Mark founded ZICO Coconut Water, pioneering the multibillion-dollar coconut water category and selling the brand to The Coca-Cola Company—before famously buying it back.

 

Over his career, Mark has invested in more than one hundred companies, served on over twenty boards, raised more than $1 billion in capital, and created over $5 billion in enterprise value and tens of thousands of jobs. His influence has shaped industries, accelerated movements, and empowered a generation of conscious entrepreneurs.

 

A former Peace Corps volunteer, corporate executive, and author of High-Hanging Fruit, Mark is deeply passionate about helping entrepreneurs break free—from mental, emotional, financial, and societal constraints—to live and lead with true freedom.

 

Since losing his home in the 2025 Pacific Palisades fires, Mark has been wandering. But not every wanderer is lost.